Brief:

Teen Vogue X The Case for Her D&AD 2020 entry campaign

Taking control of pleasure and the narratives around sexual health. Stripping sex education back to the positives. Despite taboos and myths, pleasure has no gender. “We’re all in control of our own bodies". Consent and communication are the key to shifting the way we view sexual health without judgement.

In this project I discovered not only what a younger audience had to say about their sexual health but how we can all shift shame. Interviewing teachers, speakers and a sexual health circus, I used simplified shapes and colours to emphasise the positive playfulness and tactile quality of taking control of your own body.